Ivy Towler 




Ivy here!

hey lady

I help women see their impact and beauty with empowering story telling images.





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Personal Brand Photography Iowa City

I have been a photographer for 18 years. It feels damn good to say that. It all started when my husband pulled out a canon film camera he had from a relative. I couldn’t wait to use it and I took many many bad photos with it because it was a broken manual camera. That’s not to say it didn’t work, it took photos but I acted like it was doing it’s job {I didn’t know any better} until I took a camera course through the local college and discovered the manual settings wouldn’t change. I was just lucky the settings were stuck on a pretty generic match to what I needed for open shade pictures of my dogs and my new daughter. Today, I no longer use a broken camera and I take beautiful images of amazing people. Bloggers, Influencers, Small Businesses and Portrait Clients all choose me as their photographer because they like the pictures I take. They become friends afterward because we connect and have a relationship that lets me show the world who they truly are. 

Today I’m sharing a few photos of my friend Laura VandeBerg. She is a local woman who is passionate about Iowa– the college but also the community we live in here in Iowa City. Her energy is a draw and you just want to keep making her smile that beautiful smile. Seriously, she’s a gem. We have been working together for a year now and what we create just gets better and better. I’m sharing some from our very first shoot below where she did a before and after makeup/hair, getting ready and Valentine’s Day outfit set. These images were designed for her blog: L. VANDEBERG where she shares recipes, makeup tutorials and life hacks. She covers it all! I’ll share more from our shoots over the next few months and then we will be off creating NEW CONTENT for the new year!

Cheers~Ivy Towler


Ivy Towler is a Personal Brand Photographer serving Eastern Iowa.